Studio Magpie
Ready-to-launch website refreshes for local businesses
The situation
Great businesses deserve better online first impressions.
Many local businesses have loyal customers, good reviews, and strong reputations in real life. But when new customers look them up, the website may not make the same impression. A focused refresh helps the online experience better match the business people already know and trust.
What's included
A focused website refresh, not a giant agency project.
Here's what every project includes — no hidden scope, no upsell pressure.
Finished website
A complete, functional site — not a wireframe or mockup. Real pages, real content, ready to go live.
Mobile-friendly layout
Looks right on a phone, tablet, and desktop. No pinching and zooming. Built mobile-first.
Contact & location details
Phone, email, address, hours, and directions link. Everything people look for when they're ready to reach out.
One revision round
After the initial build, one full round of changes. Real revisions, not minor tweaks.
Launch support
Help connecting the new site to your domain and getting it live. No flying blind.
30-day tune-up
After launch, small fixes for 30 days. Typos, hours changes, a missing phone number — handled.
The differentiator
Built before you decide.
For many outreach projects, I build a working version first. That means you can see the site before deciding whether to use it. If it feels like a good fit, I can help connect it to your current domain and get it live quickly.
See how it worksThe math
Why the price is approachable.
Traditional custom redesigns can get expensive because they often start from zero: branding, copywriting, strategy, design direction, photography, and multiple rounds of planning. This service is different. It is built for established local businesses where much of the identity already exists. The scope is focused, the process is efficient, and the site is built before you have to decide.
Starts from zero: strategy sessions, discovery phases, copywriting, photography, multiple design rounds, contract negotiations. The price reflects the process — not just the site.
Built for businesses where the identity already exists. The scope is focused, the process is efficient, and you see the work before you decide. One price. No surprises.
The platform is cheap — maybe even free. But it requires design judgment, copywriting, hours of setup, and ongoing attention you probably don't have. Many owners start and abandon them.
The process
How it works.
Review
I look at your current site and what's already out there — Google listing, reviews, photos, social.
Build
I build a working, mobile-friendly version of your site from what I found. No meeting required.
Revise
You see the site and tell me what needs to change. One full revision round is included.
Launch
We connect the new site to your domain. I'll walk you through it or handle it with your help.
Tune Up
Small fixes for 30 days after launch. Hours, content updates, anything small that comes up.
You do not need to email passwords. When possible, launch is handled through guided setup or safe collaborator access.
Right fit
Built for established local businesses.
If your business has been around long enough to earn real customers and real reviews — but your website hasn't kept up — this service is for you.
What these businesses have in common: a real reputation their website hasn't caught up with yet.
Transparent pricing
Starting at $500
Focused website refresh with clear optional add-ons and simple monthly support if you want it.
The base refresh is intentionally focused. If your business needs more — like extra pages, a photo gallery admin, booking, ordering, or ecommerce — those can be added clearly and quoted upfront.
What's included
- Up to 5 simple pages
- Mobile-friendly design
- Contact & location info
- One revision round
- Launch support
- 30-day tune-up
What's not included
- Client-editable admin dashboard
- Self-upload photo galleries
- Ongoing edits after 30 days
- Website hosting unless on a monthly plan
- Advanced forms
- Booking systems
- Ecommerce / online ordering
- Third-party platform troubleshooting
- Custom backend functionality
Optional monthly plans
Managed Hosting & Publishing
$25/month
Hosting, SSL, domain/deployment support, and keeping the site live and connected.
Managed Updates Plan
$75/month
Everything in Managed Hosting & Publishing, plus small text and photo updates.
Optional add-ons
- Extra pages after 5 $150/page
- Simple integrations from $250
- Booking setup from $250
- Online ordering / ecommerce Custom quote
- Heavy copywriting Custom quote
- Full rebrand / logo work Custom quote
If you prefer, you can send me photos and I'll update them for you on the Managed Updates Plan.
About Gustavo
Built from the road, for businesses rooted in their communities.
I'm Gustavo, a web developer who travels full-time and spends time in all types of cities across the country. One thing I keep noticing is that many great local businesses have loyal customers, strong reputations, and years of real-world trust — but their websites do not always reflect that. I built this service to offer those businesses a practical way to get a better online first impression without a big agency project.
I travel, but your business is the focus.
Questions
Questions, answered.
Yes, it's a real, custom-built website — not a drag-and-drop template you maintain yourself. I build it from scratch using your business's existing information, photos, and identity. You get a real website with a real domain.
Hosting isn't included in the base price. If you need it, the Managed Hosting & Publishing plan is $25/month and keeps everything live and connected.
After 30 days, the site is yours. For ongoing small edits, you can add the Managed Updates Plan at $75/month, or contact me for one-off updates at $100/hour.
Not by default. You can add a self-upload photo gallery admin for +$350. Or, just send me photos and I'll update them for you on the Managed Updates Plan.
Small edits are things like updating hours, changing a phone number, swapping out a photo, or fixing a typo. Full page redesigns or new sections are not small edits.
Yes — those are available as add-ons. Booking setup starts at $250. Online ordering and ecommerce are quoted based on your needs.
No. You can host the site wherever you'd like. If you want me to manage it, the Managed Hosting & Publishing plan is $25/month.
For many outreach projects, no. I build a working version first, then show it to you. If you like it and want it live, getting it connected to your domain is a simple next step. If it's not the right fit, there's no charge.
One full round of revisions after the initial build. You can change copy, photos, colors, layout adjustments, add or remove sections — the scope of a full review. It's not limited to minor tweaks, but it also isn't open-ended.
Not typically. When possible, I handle launch through guided setup or safe collaborator access. I'll walk you through what's needed and explain why each step matters. Your account security stays with you.
Get in touch
Want me to take a look at your site?
Send your current website and I'll let you know whether it is a good fit for a focused website refresh.
Or email directly:
gustavo@studiomagpie.ioNo commitment, no deposit. Just tell me about your business and what's on your mind.